Blaaktrax

Visual identity and ongoing design assets for a label built on rave nostalgia.

Services

Visual Identity

Art Direction

Merchandise

Client

Blaaktrax

Location

Casa Nomad invited me to build a brand that honored the authenticity of Oaxacan artisans while appealing to a global audience. I crafted a rich, storytelling-driven identity, designed e-commerce experiences, and developed packaging that put the artisans’ work at center stage.

Info

A complete visual identity was built for Blaaktrax, a new label rooted in hardgroove and rave nostalgia. The work included logo design, artwork templates for releases, and a social media system built to scale across future output. The goal was to translate the label's raw, high-energy sound into a distinct visual language from day one.

Next projects

See all works

VisionV

Translating sound into a visual world across artworks, show visuals and merchandise.

VisionV

Translating sound into a visual world across artworks, show visuals and merchandise.

VisionV

Translating sound into a visual world across artworks, show visuals and merchandise.

Dusk Records

Visual identity and ongoing design assets for the growing tech house label.

Dusk Records

Visual identity and ongoing design assets for the growing tech house label.

Dusk Records

Visual identity and ongoing design assets for the growing tech house label.

Soave Records

Leading Soave's creative output as Head of Design across artworks, campaigns and merchandise.

Soave Records

Leading Soave's creative output as Head of Design across artworks, campaigns and merchandise.

Soave Records

Leading Soave's creative output as Head of Design across artworks, campaigns and merchandise.